中文体育类核心期刊

中国人文社会科学期刊AMI综合评价(A刊)核心期刊

《中文社会科学引文索引》(CSSCI)来源期刊

美国《剑桥科学文摘》(CSA)收录期刊

中国高校百佳科技期刊

基于文本挖掘方法的体育产业融合水平测度与评价

Measurement and Evaluation of Sports Industry Integration Level Based on Text Mining Methods

  • 摘要: 在界定体育产业融合内涵以及融合模式基础上,采用文本挖掘方法,通过对我国2016—2022年体育类相关企业工商注册数据的挖掘,对体育产业融合度进行测算和评价。发现:我国体育产业融合态势较好,但仍未达到高度融合阶段,融合呈现出多元、复合的趋势;地区间体育产业融合度差异主要来源于复合融合模式贡献,不同融合模式贡献的空间分布不匀显示出我国独有的融合差异化格局;各地体育产业融合速度存在显著差异,西部省份融合速度相对较快,因复合融合和渗透融合2种模式贡献变动导致的地区间体育产业融合水平差异正逐步拉大;目前只有上海、北京实现了体育产业融合发展与产业总规模扩大的良性循环,其他地区的融合效应并未充分释放。基于此,从加快融合载体建设、加强数字技术应用、坚持差异化发展以及加强区域协作等方面提出促进体育产业融合高质量发展的政策建议。

     

    Abstract: On the basis of defining the connotation of sports industry integration and the integration mode, text mining method is adopted to measure and evaluate the integration degree of sports industry by mining the industrial and commercial registration data of sports-related enterprises in China from 2016 to 2022. The results show that: China's sports industry integration is good, but has not reached high, and the integration presents a diversified and composite trend; The difference in the degree of integration of the sports industry between regions mainly comes from the contribution of the composite integration mode, and the uneven spatial distribution of the contribution of the different integration modes shows China's unique patterns of differentiation in integration; There are significant differences in the speed of sports industry integration in different regions, with the speed in western provinces relatively fast, and the difference between regions is gradually widening due to the changes in the contributions of composite integration and penetration integration modes; At present, only Shanghai and Beijing have realized the virtuous circle between the integration of the sports industry and the expansion of the total scale of the industry, while the effect of other regions has not been fully emerged. Based on this, policy recommendations to promote the high-quality integrated development of sports industry are put forward in terms of accelerating the construction of integration carriers, strengthening the application of digital technology, adhering to the differentiated development and enhancing regional collaboration, etc.

     

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