Abstract:
With the methods of field work and data investigation, the study analyzed the problems existing in the campus football development in China. It points out that there exist the "meaning" deviation on development, out-dated content and form, the lack of condition guarantee, regional development imbalances, as well as the differentiated management and operation. Hereby the future path for the campus football in China is proposed, that is, enriching the form to enlarge the cultural impact of campus football; transforming the way to consolidate the basic support of campus football; improving the management to inspire the multi-participation power of campus football; innovating the mechanism to enhance the effectiveness of campus football working system.