Abstract: The new trends of the integration of competitive sports psychology and emerging technologies were explored, and the research approach and service system of competitive sports psychology in China, guided by the practice and innovation in the Winter Olympic Games service were put forward in this study.Based on the review of the new progress of psychometrics, cognitive neuroscience, wearable devices and neurofeedback technology, the potential promotion of the research and application of competitive sports psychology pushed by the fusion innovation of psychological technology and emerging technology was considered, combined with the application update of the emerging technology in the computer science.Finally the study also explored the practice of psychological technology service for 2022 Beijing Winter Olympic Games and proposed the future development:the gradual breakthrough of science orientated by competitive sports service; more complete, fast and in-depth psychometric methods, a dynamic service process including mental feature extraction, competition state prediction and real-time feedback training.